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Analytics & Automation Expert

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Analytics & Automation Expert

Business Analyst

Digital Go Where , Kota

About Us

  • We are looking for an experienced Analytics & Automation Expert responsible for understanding data and automating the marketing process
  • You will work closely with leaders across product, sales, and marketing to support and implement high-quality, data-driven decisions and set up reports and automate processes to scale business
What Youll Do
  • Responsible for email marketing program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements.
  • Maintain Marketing Automation integration with CRM and assist in the integration of additional platforms into the marketing automation software
  • Understand and evaluate campaign metrics and distribute campaign performance to the marketing team.
  • Work with management to define KPIs, create reporting, analyze campaign performance. Create recommendations to improve campaigns continuously.
  • Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
  • Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
  • Support essential marketing operations initiatives in Marketo and Salesforce such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing
What We re Looking For
  • 5+ years of proven marketing automation experience.
  • Expert knowledge of database management concepts and best practices.
  • Strong working knowledge of Salesforce, Mailchimp, and Google Analytics
  • Must have superior communication skills, both written and verbal.
  • Must be highly organized and self-motivated with a sense of urgency.
  • Strong independent project management skills.
  • Capable of handling multiple tasks with competing priorities under minimal supervision.
  • Able to think critically and exercise independent judgment and discretion.
  • Must have attention to detail
What We Offer
  • Competitive salary
  • Flexible working arrangements
  • The chance to work directly with experienced industry leaders in a fast-paced start-up environment
  • A great learning environment
Business Analyst,
Advertising & Marketing,
Data Science & Analytics,
Full Time, Permanent
Business Intelligence & Analytics
Education
Any Graduate
Any Postgraduate
Key Skills

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Kota

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Job Location

Kota

Information
position
Position

Business Analyst

job-type
Job Type
Experienced
workplace
Type of workplace
on-site
languages0
English Languages
Basic
languages0

Languages

Salary Range

(Based On Interview)

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